Design Thinking can be described as a discipline that uses the designers sensibility and methods to match peoples needs with what is technologically feasible and what a viable business strategy can convert into customer value and market opportunity.

It is an approach focused on the human being that is able to uncover, through multi disciplinary , collaborative perspectives that render thoughts and processes tangible, paths that lead to innovative business solutions.

About this course:
A search for a robust and analytical tool ends at Innovation using TRIZ. It provides a potent blend of creativity and analytical approaches to get closer to ideality in solution thinking. A very good starting point is provided while creating the current Services Blueprint and definition of the HMW – How Might We statements.

TRIZ innovation focuses on understanding and formulating the contradictions at the core of the current service blueprint. Having understood this as a chain of contradictions we can use the time tested inventive principles to create and discover innovative, implementable solutions.

How will the program benefit the participants and the sponsoring organization?

• Leverage Design Thinking approach to generate stronger solutions
• Help participants to conduct Ideality thinking and problem solving
• Learn techniques on identifying and formulating conflict
• Using basic TRIZ innovation tools to identify solutions and evaluate them